Vic Jordani is a film and commercial director working across advertising, branded content, and cinema. After a decade shooting fashion campaigns in Rio de Janeiro — where she honed a playful, dreamlike, and emotional visual language — she decided to fully immerse herself in the world of advertising. Her creative drive lies in crafting unique narratives, always exploring a poetic atmosphere that invites viewers to lose themselves in delicate visual fragments. Over the past year, she has directed commercial campaigns for LATAM Airlines, VEET, DOVE, ClearSale, and Poise (Kimberly-Clark), collaborating with leading agencies such as GUT São Paulo, CP+B, Oliver, David, and Ogilvy, among others.
Recently, she studied Cinematography at Universidad del Cine in Buenos Aires, where she lived for the past four years. During that time, she wrote and directed the short film "Despertar" ("Awakening"), a drama subtly tinged with suspense. More than a sensitive film, it delves into an intimate and delicate realm — the experience of motherhood intertwined with grief — exploring how pain can transform into silence, into image, and ultimately, into poetry.
